Search engine optimization is a slow type of online marketing. You may need to dedicate a long time to set up an authority of your domain and get Google rankings of your web pages. However, if you are willing to get a higher rank on Google in the less possible period, you have to follow certain strategies, as we have discussed in this blog post.
Put Efforts To Improve Your On-Site SEO
On-page SEO is the fastest way to improve your website rankings on Google. It helps you to optimize your webpage within only 2minutes and let you viewing a boost in your ranks within only a few days.
Monitor The Technical Aspect Of SEO
Even though the condition is rare, technical-based SEO problems may harm the SEO of your website. Hence, you should never overlook it and pay attention to the following important things in terms of technical SEO-
- Double-check your website to make sure that it is 100percent optimized to operate in varieties of mobile devices.
- Secondly, you should check the loading or browsing speed of your website and individual web pages. Your Google ranking factor depends solely on the average loading time of your website. .
Select A Keyword To Improve Google Ranking Easily
You have to prepare a list of keywords, by which you want to improve your website ranks on Google. However, you have to prepare the list based on-
Keywords, Which Already Drive The Traffic
Keywords at the top of the list are the best targets to accomplish your goal to enhance the organic traffic. This is because; they have already driven most of the traffic to your web pages or website. If you focus on the traffic column, you will find a handful of various keywords, which have already driven a huge amount of traffic to different posts even though they have relatively less perfect ranks.
Keywords With High Search Volumes
Next, you should check the volume column to make sure that your chosen keywords have high search volumes. Similar to the traffic-based ones, keywords with high search volumes are of huge significance to help your website to rank higher on Google.
Keywords Selection Based On Keyword Difficulty
Keyword Difficulty is a score or scale from KD0 to KD100. Here, keywords with a high score of KD require much effort to get ranks on Google as compared to the case of low score keywords. For instance, you have to work hard to rank any keyword for KD50 as compared to a keyword with a KD20 score. Hence, to rank higher on Google, you should never skip the KD column in your report and prioritize the keywords with a low KD score.
Look For Business Value For Your Selected Keywords
Driving a high amount of organic traffic to the website does not bring any sense if your selected keywords fail to provide you higher revenue. Hence, you need to prioritize your keywords or key phrases with business value.
Match Your Website Contents With The Search Intent
Search intent is the latest terminology associated with the SEO sector. Accordingly, the search engine giant Google figures out whether your website is the right fit for a particular keyword. Google pays full attention to how people interact with your online business site.
If other people often get whatever they exactly want from your web pages, you will expect to get a higher rank on Google and other search engines. Otherwise, your website will drop by a few points in Google search results. To stay safe and at high rank, your web page should give searchers what exactly they want.
Always Publish High-Quality Contents On Your Website
You always have to publish high-quality content to get a higher rank on Google. However, you should also need to focus on the type of quality content, which people will share on their social media platforms and give backlinks. Indeed, with large numbers of backlinks from Google, you will expect to secure high ranks. For this, you should know a few essential tips to increase your odds related to people liking your content.
- Firstly, you may publish anything, which your readers cite easily in their contents.
- Secondly, focus on creating long-form content to achieve backlinks. Even though a blog post does not have any particular word count, contents with more than 2,000 words will work well in the case of link building.
- After this, you should choose to publish visual content to achieve links from other websites. These include maps, infographics, charts, videos and flowcharts, and so on.
Reduce The Bounce Rate Of Your Website
Improvement in the bounce rate of your website is very much essential to get a higher rank on Google. This is because; Google never wants anyone to land on a website and bounce back quickly to the search results. For this, you have to line up the webpage content with Google’s search intent. Excluding this, you should take steps to push the contents at the top position, so that Google searchers may easily get whatever they want to find.
Moreover, you should structure your webpage in such a way that internet browsers may find whatever they look for easily. If possible, you should even add videos, visuals, screenshots, charts, and other types of video or media content. Each of the media contents makes your content easily understandable and compelling.
Monitor Your Website’s Results On Google Regularly
Once your website starts getting rank on Google, it becomes your responsibility to monitor its results regularly. You can easily do this by two different options-
Organic Traffic Based On Google Analytics
Rankings on Google are always great. However, if we talk about SEO marketing, organic traffic gives you the best results and it refers to the traffic that comes directly from different search engines.
Clicks And Impressions On Google Search Console
Clicks and impressions related reports on Google Search Console highlights the numbers of people viewed your website and the numbers of people clicked on your website.
Therefore, with simple but smart strategies, you will expect to get the top ranks on Google.
